Project Overview
The Wealthing Group is a group of companies owned by one of the most successful and giving entrepreneurs, Alicia Castillo Holley.
An incredible inspiration to others who has broken a few glass ceilings, Alicia formed this company to help entrepreneurs create the life that they desire.
THE PROBLEM
The main problem the Wealthing Group faced was trying to generate more awareness of each product/service.
In addition Alicia was moving back to the USA after living in Perth, Western Australia for quite some time.
THE SOLUTION
The projects that I worked on are:
Wealthing Group
I used Facebook to help raise brand awareness of this company. Follows, likes, and comments increased for this brand.
Falling In Love With Your Life
This is a crowdsourced book to inspire others to fall in love with their lives.
- This was a book that was crowdfunded on Kickstarter. The Facebook campaign was to raise awareness of this book and then to generate funding for it.
- This book contains contributions about how people fall in love with their life from all around the world.
Women Get Funded
As a seasoned angel investor, VC, and business school academic, Alicia has seen many entrepreneurs try to raise capital for their business. Unfortunately one of the trends she has seen is that females are not backed as readily as male entrepreneurs. One of the reasons for this is that business investment plans can be horribly prepared and presented by women. In order to turn this trend around and empower female entrepreneurs achieve their dreams, Alicia created an online course called Women Get Funded.
This is what Alicia Castillo Holley has to say:
Angela Han was instrumental in the smooth transition of Wealthing Group from Australia to Silicon Valley. She set up the platform of our social marketing and has made valuable suggestions for our flagship programme “WomenGetFunded.com”
Angela is results driven, attentive to details, and forward thinking. She listen attentively, and then designs, executes and improves campaigns. She is a great marketing asset to any organization that wants to increase its online presence.